IFTTT vs Make
Side-by-side — pricing, strengths, tradeoffs, and fit.
IFTTT
Automate the things that matter to you
Make
Visual automation platform (formerly Integromat) with powerful branching.
At a glance
Free Tier
· Not enough data·From Freemium
Free TierEnterprise
● Established·From $9/mo
Overview
One-liner
One-liner
Automate the things that matter to you
One-liner
Visual automation platform (formerly Integromat) with powerful branching.
Maturity
Maturity
Not enough dataMaturity
EstablishedOpen source
Open source
✕ NoOpen source
✕ NoPricing
Free tier
Free tier
✓ AvailableFree tier
✓ Available1,000 operations/month free
Starts at
Starts at
Freemium
Starts at
$9/mo
Model
Model
Hybrid
Model
Usage-based
Enterprise
Enterprise
✕ NoneEnterprise
✓ AvailableBest for
✓ Best for
Non-technical users and developers building simple conditional automations between consumer apps and IoT devices
✓ Best for
Complex visual automationsBranching and data transformation
Cost-conscious automationCheaper operations than Zapier
Not ideal for
✕ Not for
Complex multi-step business workflows or automations requiring code logic
✕ Not for
—
Strengths
↑ Strengths
700+ integrations
Simple if-this-then-that logic
IoT & smart home
Developer API
↑ Strengths
Powerful visual scenarios
Cost-efficient vs Zapier
Flexible for complex flows
Weaknesses
↓ Weaknesses
—
↓ Weaknesses
Steeper learning curve
Fewer apps than Zapier